A signature design element drives brand recognition across credit union locations, providing brand cohesiveness, connection, and membership growth.

Veridian Credit Union recently opened its seventh branch in the greater Omaha-Council Bluffs area. The Redmond Company was excited to continue our partnership with Veridian in constructing this branch for them based on Redmond’s architectural team prototype design. The 3,800-sf financial branch balances a local, community-based feel with a colorfully branded interior and features the attractive “V”-shaped roofline that is consistent with previous designs. The unique roofline is a memorable element that sets Veridian apart from their competitors, delivers a consistent brand image, and promotes brand awareness.

The branch design with retail-inspired concepts provides employees and members with streams of daylight throughout the breathtaking lobby space accented with bold lighting and natural textures. An expansive wood branding wall transitions the exterior into the interior space. The openness of the lobby invites the community in to enjoy the credit union’s amenities, including a member café. Advanced financial technology exists at various touchpoints in consideration of traditional consumer purchasing patterns.

The Redmond Company is proud to have partnered with Veridian Credit Union in designing their new branch prototype and to have constructed it in multiple locations to date.